Asia Pacific Public Relations Journal

The Asia Pacific Public Relations Journal publishes original papers on public relations and related areas. The Journal is refereed and encourages papers in research, theory, professional practice, comment, case studies and book reviews.

Asia Pacific Public Relations Journal

Published in print and online until 2011, then online only from 2012. All back issues will gradually be added to this site.

From volume 8 ( 2007) issues are also available at the Public Relations Institute of Australia http://www.pria.com.au/journal

Vol 16, No 1 (2015)

Table of Contents

Editorial

Introduction
Melanie James
PDF
1-3

Articles

Marianne D. Sison
PDF
4-7
Gwyneth V.J. Howell
PDF
8-21
Rendro Dhani, Terence Lee, Kate Fitch
PDF
22-36
Angela Ka Ying Mak
PDF
37-60
Parichart Sthapitanonda, Tom Watson
PDF
61-72
Patricia Swann
PDF
73-89
Deborah Wise
PDF
90-106