Auto-economics: the Tata Nano

Authors

  • Jeevan William Almeida
  • Sandeep Jony
  • Nikhil Chandran,
  • Keerthi Purushotham
  • Ashish Gupta

DOI:

https://doi.org/10.21153/dpibe2010vol3no1art190

Abstract

The Nano has made news worldwide since its unveiling in January of 2008. This car is a milestone in the history of automobile manufacturing. As economists, we have found the Nano extremely interesting as it is expected to have far reaching effects not only in the automobile industry, but also spark the aspirations of millions of people for owning a car that were deprived of this pleasure prior to the launch of Nano.

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Published

2010-07-01

Issue

Vol. 3 No. 1 (2010)

Section

Economic viewpoints

License

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