Salminen, Joni O, Soon-gyo Jung, and Bernard J. Jansen. “Are Data-Driven Personas Considered Harmful? : Diversifying User Understandings With More Than Algorithms”. Persona Studies 7, no. 1 (December 17, 2021): 48–63. Accessed August 15, 2022. https://ojs.deakin.edu.au/index.php/ps/article/view/1236.