Pragmatic strategies in Vietnamese and Japanese complaints and complaint responses: A World Englishes perspective on learner agency

Authors

  • Kimiko Koseki Seijo University, Japan
  • Ha Nguyen Ton Duc Thang University

DOI:

https://doi.org/10.21153/tesol2025vol34no2art2225

Keywords:

World Englishes, international communication, complaint strategies, complaint response, pragmatic competence

Abstract

This study investigates how Vietnamese and Japanese undergraduate learners of English performed complaints and responses to complaints in a simulated international business exchange project. Drawing on multiple pragmatic research frameworks (three for compliments, three for responses to compliments, and modality markers), the study analyzed 158 emails exchanged by students from universities in Ho Chi Minh City, Vietnam, and Tokyo, Japan. The Vietnamese students performed these speech acts more clearly and directly, flexibly using various strategies. In contrast, the Japanese students showed a strong preference for indirect and face-saving strategies, resulted in their intentions being obscured due to a lack of negative evaluations in their complaints as well as both linguistic and sociocultural L1 transfer. Finally, the paper reviews the latest ELF research, providing implications for pragmatic instruction in class particularly how teachers can consider L2 learners’ agency from a World Englishes perspective. In conclusion, teachers should encourage L2 learners to become effective ELF users who can make informed pragmatic choices (Ishihara & Cohen, 2022) based on knowledge of English culture norms and how they wish to present themselves in English. By doing so, educators can empower learners to navigate global communication with strategic competence and an authentic voice.

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Author Biographies

  • Kimiko Koseki, Seijo University, Japan

    Kimiko Koseki received her MA in TESOL from Teachers College Columbia University. She is currently a lecturer at Faculty of Social Innovation, Seijo University, Tokyo, Japan. She is also active in publishing and presenting at conferences internationally. Her research interests include intercultural pragmatics, politeness, pragmatic instruction, and CLIL.

  • Ha Nguyen, Ton Duc Thang University

    Hà T. V. Nguyễn currently works for the Faculty of Foreign Languages at Tôn Đức Thắng University in Ho Chi Minh City, Vietnam. In this capacity, she imparts knowledge to both undergraduate and graduate students in a variety of courses. Her academic pursuits revolve around English language education, EFL/ESL teacher education, teacher professional identity and development.

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Published

2025-12-09

How to Cite

Pragmatic strategies in Vietnamese and Japanese complaints and complaint responses: A World Englishes perspective on learner agency. (2025). TESOL in Context, 34(2). https://doi.org/10.21153/tesol2025vol34no2art2225
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